When it comes to using social media for business, many marketers put LinkedIn at the top of the list of business social networks. Create a profile, connect with colleagues, have…
continued from part one, this article will be published in 10 instalments
seven: be an altruist, think user-benefit vs. company-benefit
In 2010, US consumers will purchase meaningful, “real” brands, according to Robert Passikoff, founder and president of Brand Keys. Passikoff analyzed the results of the recent 2010 Brand Keys…
I saw some interesting Forrester research this week. We asked over 4,000 consumers about Single-ID systems, which permit a profile to be used on multiple Web sites and eliminate the need to…
Over the course of the last year or so, we’ve accumulated quite a few posts over here, many of which I think can really help you put some social media stuff in play for your…
Last week Razorfish launched the Razorfish 5: Five Technologies That Will Change Your Business. This is an exciting report as it explains the underlying engine that drives a lot of social media…
Twitter users are now now sending 50 million tweets per day, which translates to an average of 600 tweets per second, according to new stats released Twitter.
Kevin Weil, member of the…
22
Feb
What follows is the entire version of my recent post on Mashable, “The Maturation of Social Media ROI“
Over the years, Social Media experts attempted to redefine ROI for a new era of …
by Charlene Li
Like many parents, I try to take steps to keep my kids safe online, making sure that they understand not to share personal information online, or even to use their real names. They…
Low Cost Innovation Confuses Buyers With Excess Choices
As a Web Strategist, you seek to balance the three spheres of business, technology and community. Perhaps a challenging one is the…
Nice quote from Wellcome Trust Director Sir Mark Wolpert on this morning’s Today Programme (1hr 33mins plus)
“the toughest challenge of all, which is to understand how we think, how the brain…
